“Luxury is no longer one-size-fits-all, students must learn to read it”
Luxury Hotelschool has chosen the narrowest of paths and is determined to stay on it. In this interview, Olivier Deveaud, managing director of the family-owned group, reflects on a strategic bet made just before Covid, a growth trajectory deliberately kept under control, and an international ambition that stretches well beyond the school’s original model…
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