The intensifying rental market: Why agents must be prepared

The U.S. rental market has become more competitive than ever, driven by a combination of rising demand, limited availability due to a lack of new rental housing supply, and regional economic pressures. As affordability challenges push more people into renting – the average age of first-time homebuyers has moved up to an all-time high of 38 years – real estate professionals must stay ahead of market trends and equip themselves with the right knowledge and tools to navigate and command this evolving landscape…
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